Modern marketeers can draw many important messages from Nudge, a book by Richard H. Thaler and Cass R. Sunstein. Before we dive into the key learning, let’s first understand the key terminologies that form its foundation.
Marketing with VR: 5 Reasons Why
Virtual Reality (VR) is fast becoming part of our physical reality. Both interact with each other in a way better than ever. But, do we care? Some of us ‘really’ do. Most of us still don’t. Read this blog to understand what’s in VR for marketing.
Frugal Ways Of Marketing Your Start-up: Leverage Free Tools
It’s the story of every start-up I’ve ever worked with. Being a start-up owner, marketing is quite close to your heart. Yet, your mind does not allow you spend freely. You are, therefore, always searching for cost-effective ways of promoting your company and products/services. Some of you just let your mind rule your heart all the time. Well, if you think creatively, you can actually come up with frugal ways of doing marketing.
Want To Get The Messaging Right? Learn From Others’ Mistakes
They say, life is too short to make mistakes. So learn from others’. Digital world is not new to us. Content continues be the king. The right messaging is the right hand of the ruler of the digital ecosystem. Getting it right at the first shot is crucial as well challenging. A weak grip…
How to Market Your Start-Up Creatively?
Enhancing the value of what you expect out of your usual marketing activities is directly linked with your creative thinking. The creative ways of doing marketing is even more important if you are in search of investors. In this article, I intend to highlight three proven marketing tips for start-ups. By Imrana Khan Tip #1:…
Two Business Partners & Their BRAND New Journey
One of my friends Isha Gakhar is now a known fashion blogger. Her blog Motor Memsaab is getting the much-deserved recognition these days. An interaction with Isha revealed that Motor Memsaab wouldn’t materialise if it were not with her partner Rakhi Jerly. What I like really about their blog name is that it portrays their…
Is Marketing Crucial For Entrepreneurs?
Entrepreneurship without marketing is like food without salt. It’s like: You have all the required ingredients except for the one that accentuates the flavours of all others. Here’s a look at the three key benefits of marketing for start-ups .
Hilarious Interaction
How to interact with someone who is brand conscious and updates his/her Facebook several times a day? I asked a friend and her response was:
The 5 Habits Of Effective Marketing Communicators: Secrets Worth Sharing
For all these years, I have been observing some of the most effective online communicators. They are popular. They are highly admired. They always get good response. They have something common; they have mastered the 5 habits of effective online communicators. Learn how to develop and master those habits.
Heed&Hook 